Wisconsin residents, travelers and businesses came together earlier this year to donate warm items to those in need as part of the Wisconsin Department of Tourism’s ninth annual Big Bundle Up campaign. 

A total of 30,452 winter clothing items including hats, mittens, scarves, coats and snow pants were donated to charities throughout Wisconsin. Since 2011, the campaign has collected more than 186,500 donated items.

“Thank you to the many generous individuals who donated items this year and to the organizations who have served as collection sites,” said Gov. Tony Evers. “It is because of that Wisconsin spirit that we can bring some warmth to the lives of others during their time of need.” 

The Big Bundle Up developed out of the 2011 Great Lakes Mitten Campaign and has grown into an annual tradition welcoming the public to donate new and gently-used winter items to participating Travel Wisconsin Welcome Centers, chambers of commerce, convention and visitor bureaus, and local businesses. After the completion of the campaign Nov. 25, 2019, tourism partners donated the collected items to local charitable organizations and shelters.

“Tourism is more than big business in Wisconsin,” said Wisconsin Department of Tourism Secretary-designee Sara Meaney. “The Big Bundle Up shows our industry is part of the fabric of our communities and can make a big difference in people’s lives.”